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Last updated on August 3rd, 2021 at 07:34 am

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Welcomes New Sponsorship Crypto Giant Socio.

Italian tire company Pirelli loses Inter Milan near three decade famous Nerazzurri ( black and white ) kit. The lastest sponsors , Socio paid twice Pirelli’s offer. Socio is a cryptocurrency company with focus on sporting activities.

Inter Milan will launch it’s own branded fan token called $Inter by the beginning of 2021/2022 club season. becomes the Nerazzurri’s new Global Main Jersey Partner. The club will mark the start of this innovative new partnership by promoting the soon-to-be launched $INTER Fan Token from the front of their jersey for the new campaign. Technology, innovation and fan- focused ideals are the shared values between the two brands.

Holders of $Inter coins, mainly Inter Milan fans, will be able to use the tokens to purchase exclusive merchandise and digital content, and also to participate in votes conducted by the club. These polls may include, for example, selecting the entry music to walk on to the pitch; which message the captain wears on his armband, and even guiding team selection.

Created by Chiliz $CHZ, the leading blockchain provider for the global sports and entertainment industry, has major expansion plans for 2021 and is targeting many more Fan Token launches throughout the world. Nearly 1.2 million fans have already downloaded the app and the company’s growth will continue as it targets many more Fan Token launches with partners globally.

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