The United Arab Emirates (UAE)’s leading airline, Emirates Airline, announced plans to accept bitcoin as a payment service, the company’s chief operating officer (COO) Adel Ahmed Al-Redha has said. In addition, the airline will add non-fungible token (NFT) collectibles on its webpage.
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Reports of the airline’s plan to embrace bitcoin come just a few weeks after it revealed its NFT and metaverse plans. The company’s goal with the metaverse launch is to ensure the airline is “aligned with the UAE’s vision for the digital economy.”
In remarks published in Arab News, Al Redha hinted that his company may have to recruit employees to assist it in creating applications which monitor customer needs. He also spoke of the differences between NFTs and the metaverse. He explained:
“NFTs and metaverse are two different applications and approaches. With the metaverse, you will be able to transform your whole processes — whether it is in operation, training, sales on the website, or complete experience — into a metaverse type application, but more importantly making it interactive.”
The report did not state when the airline expects to launch its bitcoin payment service.